How Good Ideas Spread

atulIt would seem natural to assume that good ideas would spread quickly, but they don't always do they? Dr. Atul Gawande stopped by the Colbert Report to discuss his latest article about the most powerful ways new ideas prosper and thrive. Click here to watch the interview. Dr. Gawande is also the author of the excellent book "Complications: A Surgeon's Notes on an Imperfect Science" . a book that I cannot recommend highly enough no matter what kind of healthcare you practice. It's a compulsively readable book about the steep  learning curve and utter uncertainties we all face when dealing with human beings and their bodies.